Burst Media Launches YAAN - This Time It's Trendsetters
Burst Media continues their YAAN (yet another ad network) rollout today with the launch of the Trendsetters vertical ad network. This follows the moms ad network, food ad network, early adopters ad network, and the family travelers ad network. Does there come a point when there are so many ad networks that it spreads the company so thin and makes it difficult to sell across all of these new networks?Burst describes today's new ad network, "Advertisers can use the Burst Trendsetters Network to target influencers of new trends, many of whom use the Internet as their primary information source to research brands, and who very often act as brand advocates to their peers." The Burst Trendsetters Network includes users ages 15-34 [...]Go to site
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AOL has announced the launch of a new flash-based instant messaging application today. AIM Express allows you to do everything you can in the normal AIM client inside of a Web browser. In my testing this morning, I found it to work very well. As you chat with more people, tabs show up on the top of the application so you can jump back and forth. Everything is contained inside of the one Flash application.I wonder if they could port this to a desktop app using Adobe AIR as it would allow everything to be contained inside the app instead of opening windows for each current chat. The new AIM Express also allows for text messaging using SMS for friends that are offline.AOL also announced the launch of an updated Windows Mobile client. The new client includes ads from AOL's Platform-A division.
Other companies in the Web IM and chat space include current CN sponsor eBuddy and Meebo.More CN Coverage:-- Docstoc-- Scribd-- Twitter
NewsCred is a new cross-web newspaper site launching today in beta. What makes NewsCred different from the other "breaking news" sites like Digg, Slashdot, Techmeme, etc. is that NewsCred uses a credibility algorithm for indexing the sources and determining what should rise to the top. Currently the site lists about 100 news sources.I spoke with NewsCred co-founder Shafqat and I asked him how he describes NewsCred. He replied, "NewsCred is a digital newspaper that will give you all the world's credible news in one place. We aggregate news from hundreds of mainstream media sources, as well as established blogs, and let our users personalize their digital newspaper within seconds, without any fuss. Our community votes on the credibility of articles, authors and news sources. Our algorithms analyze this data, and unlike other social news sites, we use the data to present the news based on quality, not popularity. The credibility data that we collects is an essential metric for measuring the quality of a new source, and the journalistic credibility and integrity of its writers. We are also building an online track record for journalists. So in summary, we give news readers a platform to voice their opinions about the quality of news and the people writing about the news."Here's my take - NewsCred looks nice and could be a good start page for breaking news across the Web. But it's another full-feed scraper and if they even so much as attempt to put an ad next to the content, all bets are off. What is with these sites scraping full feeds lately? Same thing with fav.or.it. There's no reason why NewsCred needs to scrape full feeds - they can easily link out to the sites that they are indexing. The scraped stories on NewsCred don't pull in any formatting so they are very difficult to read.The other concern I have is similar to one I have with the Outbrain rating widget we have installed on CN. With NewsCred, what makes a story "credible"? There are so many rumors that float around blogs everyday, do people really care what's credible? From my conversations over the past year, the answer is no. In fact, if you look at some of the more popular blogs, stories that are factually inaccurate or biased have done very well for those blogs. What really makes a story credible?I like the concept of NewsCred but they need to stop the full-feed scraping and define for their users specifically what makes a story credible.Svetlana believes NewsCred has potential but the 100 sources will need to grow for the site to work at a broad level. Jason notes that the site has a better ranking algorithm than when it launched in private alpha last year.
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Mint's new design is available today to all of their customers:
Check out our coverage of online personal finance management apps: Mint, Geezeo, Quicken and Wesabe.More CN Coverage:-- Docstoc-- Scribd-- Twitter
ClickZ has announced that their editorial team will be moving today to a new office downtown at 120 Broadway. The company notes that various teams will be centralized including the law.com team.Search engine Hakia is down in that area along with a variety of other NYC startups. The area seems to be growing in popularity from what I've seen over the past year. Hubs of startups all growing all around Manhattan - it's great to see!More CN Coverage:-- Docstoc-- Scribd-- Twitter
As some of you know, I have a Samsung ACE mobile device which runs on the super fast EVDO from Sprint. Before I continue, let me just say how sorry I am that those of you with the iPhone 3G are having trouble. The ACE uses Windows Mobile OS and comes pre-installed with the IE mobile browser. This is a complete piece of crap - Microsoft should be ashamed to have included this with the mobile OS (which overall has been pretty good).I spent $25 for the Opera Mobile browser a couple of months ago and love it. It has allowed me to write posts on CN from anywhere and since I have an actual keyboard, it's easy. The one thing the browser lacks is Flash accessibility. This weekend I have been playing with a new mobile browser from Skyfire. The Skyfire browser opened in beta earlier this year and it's REALLY slick. It can do practically anything a desktop browser can do. And frankly the speed is the fastest I've seen so far. And just last week they announced Microsoft Silverlight support.Skyfire recognized that I don't have a touchscreen and installed the appropriate version. If you have a touchscreen, you get a mac-style menu on the top. Here's my short video demo of the Skyfire browser in action:More CN Coverage:-- Docstoc-- Scribd-- Twitter
I am very excited to announce that CenterNetworks has a new look and a completely overhauled backend setup. We've been testing the new setup over the past week and so far it's been solid. The goal was to simplify the frontend and create better content paths. With so much of our traffic going directly to an interior page, we worked hard to make sure that users would be able to see a top-line of what's new across the site.The left menu now features content categories and companies of interest. This list will rotate as topics and companies move up and down the hot list. Our awesome sponsors are now highlighted and NYC now has it's own section. We provide more NYC Web coverage than any other site and we wanted to highlight the growing NYC Web scene. We've also added a list of contributors to the site. Some of our best posts come from our contributors and I felt this was very important to showcase. There's a lot more, poke around and find all the goodies.The new design was created by Mark Langeneck of CMPLT design. Mark is one of the most talented designers I know. He understands more about usability, architecture and the general Web than most of the other 200+ designers I've worked with in my career. His questioning of design strategy also strengthens the final product. Perhaps it comes from his love of Elvis. Whatever it is, he did an awesome job.In case you are wondering about the backend of CenterNetworks, we use Drupal and mySQL. I spent many hours optimizing the heck out of the code to make sure the site loads as quickly as possible. In my testing, the new CN loads 5x quicker than the old CN.This is just the start; we've got more exciting things in the hopper. Thanks as always for reading and engaging with CenterNetworks and thanks to all of our great sponsors (current and past) who help us continue our operations. If you are on the feed, this is a great time to stop by the full site. And please let me know if you find any bugs or have suggestions for improvement.
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We've written about a variety of baby social networks including Kidmondo, babyZbook and LilGrams. I had a chance to chat with Adam Katz back at the Personal Democracy Forum in NYC. Adam is hte co-founder of another baby/children social network named TotSpot. Below is a discussion we had more recently about TotSpot.Allen: Can we start with a brief bio about yourself?Adam Katz: My co-founder, Michael Broukhim, and I, graduated from college in 2007. At school, we were both involved in a number of different "social media" endeavors. Mike was the Editorial Chair of the Crimson, the school paper, and he led the editorial board's move online introducing blogs and partnering with more than 20 schools on a wikitorial. I ran a company called CampusTap (sold to CoreObjects) that was a student blogging / campus activity aggregation platform.Allen: How do you describe the Totspot service?Adam: TotSpot is a place for parents to publish a page about their kids and share with family and friends. It's part online baby journal, parent scrapbook, and social network.Allen: Why did you decide to start Totspot?Adam: Both Mike and I have adorable little cousins named Max - Mike's cousin is now about 6 months-old and mine is 3 years-old - and we both have very tight-knit extended families so that is a lot of sharing (both online and off) that goes on. We both were disappointed with the existing tool-set and thought there must be a better vehicle for parents to share content with family and friends. There is a real desire among families for a safe, secure, and simple place to gather everything (photos, videos, journal entries).Allen: What's the team look like?Adam: We're nine people - myself, Mike, a team of 5 incredibly talented developers, and two amazing Moms - Janice and Kelcey who assist us in community management and outreach and product dev.Allen: How are you marketing Totspot? Since the site is all behind a login, are you looking at any search-engine related traffic?Adam: To date, TotSpot has grown almost entirely organically (definitely been helped by some really positive earned media). We're up to more than 10,000 members and it's been pretty viral - on TotSpot parents can make their children friends with other children, can invite grandparents and cousins to contribute, so there is some real sociability. To date, we have very little search engine traffic and that's something that is (as you note) inherent in the nature of the product. As the TotSpot community develops, we'll be adding some stuff that is more SEO-friendly.
Allen: How do you compare Totspot to other baby startups like Littlegrams and Kidmondo and larger sites like MayasMom?Adam: I think TotSpot is pretty unique. Unlike a lot of the other parenting-sites that are information-centric, editorial content-centric, we're focused on parent/family media sharing and unlike a lot of the "record-keeping" type sites we're social (family can contribute) and I think a lot more fun. In addition, at a very practical level, the storage space we offer each user is (literally) 20x what our competitors offer and we're the only ones that emphasize data portability.Allen: What's the technology look like that powers Totspot?Adam: TotSpot is built on Ruby on Rails.Allen: Can you explain your business model?Adam: We will have four revenue streams - 1) Premium - We'll offer some power-user tools such as HD Video for a small additional subscription fee. 2) Advertising - We're going to do sponsorships, all very tasteful, trying to avoid anything on the children's pages. 3) Virtual Goods - Gifts, e-cards, and things like that. 4) Printing - Our users will be able to take their TotSpot pages and turn them into beautiful personalized babybooks.Allen: Do you find that being located outside of the Valley is an advantage, a disadvantage or neither?Adam: I'm not sure. I haven't yet run (or been employed by) a valley company so I can't really speak to that experience but I do think being in smaller communities (right now we're in NYC and Boston) can be helpful - we've gotten to know a lot of great, successful people in a relatively short amount of time. I think the biggest challenge has been finding talent, but, my hunch is that that challenge exists everywhere.Allen: What's coming next from Totspot?Adam: In the next few weeks, we'll be publicly rolling out the TotSpot API (we're already using it internally). It's part of our company's total commitment to Data Portability. We have a "Your Child, Your Content," policy which means that everything a parent puts into TotSpot they should be able to take out, take with them, and use with other services. Our API is a critical step in that effort. Parents will be able to allow external applications to communicate with TotSpot (both input/output) and easily manage the way their data is being shared/used in order to ensure privacy and safety. We hope parents use TotSpot to establish their child's online identity and then plug external services into that.Allen: What tips do you have for aspiring entrepreneurs?Adam: Talk to as many smart people as you can - not just the ones with the flashy success. It's often those who have had challenging experiences that provide the most insight. I bet that's a bit cliché - but it's still true.More CN Coverage:-- Docstoc-- Scribd-- Twitter
The chart below shows the various request for proposals (RFP) that ad network Burst Media has received in 2008. Rich media campaigns are the most requested followed by behavioral and custom content integration. It will be interesting to see what this chart looks like in 2009. I would guess video (currently at 30%) will move up to at least 2nd behind rich media.Burst Media includes the follow creative types in the rich media category: expandable units, floating units and polite ads.
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Time management application RescueTime has learned that you don't mess with the red cross. If you mess with the red cross, you will have to mess with the Red Cross. Co-founder Tony Wright notes on the RescueTime blog that the Red Cross logo police were very friendly and helped to make sure their new logo (shown on left) didn't violate any Red Cross logo marks.Today's announcement comes a month after the Red Cross went after Twiddict for using a Red Cross. I just have to wonder if the Red Cross found out about RescueTime because AJ posted a comment pointing to RescueTime's usage of the red cross. If you are curious as to why the Red Cross can protect a plus symbol in red, check out attorney Dan Lewis' explanation.Wright also notes that they are working on scaling RescueTime to handle more users as their open beta has continued to see new users. Apparently there is also some funding news coming soon - we will monitor and report once the news is public.More CN Coverage:-- Docstoc-- Scribd-- Twitter
Nicole Ferraro has a post on the top 10 Google disappointments since they began operations. The post is 11 pages long and worth a read if you have the time. Nicole seems upset that so many of Google's products and services are crap but yet they still get so much press coverage that Google is not deserving of. I don't agree with most of her disappointments so I've included a few of my own after her list.Here's Nicole's list from "bad to worst" with my take next to each:10. Gmail -- yep, it's still in beta - I believe it actually can't come out of beta anymore, it's like when a place becomes a historical landmark. Of course today's Gmail outage shows that perhaps it's not ready to come out just yet.9. Monetizing YouTube - the real monetization will come from brands sponsoring branded content on YouTube not from ads that no one will interact with on a cat video.8. Google App Engine - it's the cloud - we all float in the cloud - and if it goes down, you just blame the cloud - not the App Engine.7. Gphone - what's a Gphone?6. Knol - Google can't let JC have all the fun, right?5. Lively - Sex be selling, Nicole clearly didn't get the memo.4. OpenSocial & Friend Connect - it's all about the data, the connections and the relationships.3. Google's Partnership With NASA - isn't this where they land the Google party jet?2. Orkut - it's big in Brazil!1. Google's Culture & Hypocrisy - they are a public company - this is what they do.Now here's my list of real disappointments:1. FeedBurner's ad network death - see previous post.2. Jaiku - had such a great chance to "pownce" on Twitter.3. Google Campfire - how's about bringing the party jet to NYC for a campfire sometime? I will get us the great lawn at Central Park.4. Google Video - why is this still up and running?How has Google disappointed you?More CN Coverage:-- Docstoc-- Scribd-- Twitter
The news I am about to share is very exciting. I had to take a deep breath before posting this news. You ready?Dell has selected Twitter for live Q&A during their "Global Mobility Event" tomorrow. The event will be held in San Francisco and will be live-streamed. Rather than use a chat service, Dell has decided that Twitter is the way-to-go for the event. Dell notes:Users of Twitter...will be able to ask questions about Dell’s new products and the company will “tweet” the answers. Reporters and customers on Twitter can direct questions during the news conference to www.twitter.com/Digital_Nomads. Dell will also blog about the Global Mobility Event at Direct2Dell. Dell is among the first major companies to offer reporters and customers the opportunity to ask questions on Twitter during a live news conference."An interactive chat would make more sense as the viewers of the event can chat in real-time. Twitter doesn't provide this type of interactivity and instead will act more like email with the back and forth. We will watch the event live and will report back on any major announcements.In case you are wondering, here's my first question to the Dell Twitter account during the event, "So Dell, what's the status of your trademark claim on Cloud Computing?"More CN Coverage:-- Docstoc-- Scribd-- Twitter
Best Buy has announced this morning that they are installing more vending machines in airports across the U.S. The pilot program is branded Best Buy Express and will initially launch in in the following cities: Atlanta (ATL), Boston (BOS), Dallas (DFW), Houston (IAH), Las Vegas (LAS), Los Angeles (LAX), Minneapolis (MSP) and San Francisco (SFO).Today's announcement follows the initial launch of the Best Buy vending machine at the Dallas airport. The machines sell all sorts of electronic items from iPod media players to headphones to digital cameras.As I've noted before, these machines would sell at an even better percentage if they provided devices that were already charged. And the ability to buy media from the machine (i.e. iTunes) and have it loaded on the device also could be hot. At a minimum these machines should offer charging stations - buy the product, open it and you are given a lockbox to plug in the device and lock it for a period while you wait for your flight.
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Alexa, oh Alexa, how you kill thee. I've written and spoken about Alexa since they began operations nearly a decade ago. I've watched agencies pitch advertising based on Alexa charts. There are still ad networks that use Alexa rankings as a baseline for pricing Web site advertising. Considering how wrong Alexa is, I've wondered for a long time who would be the first one to sue Alexa for an incorrect ranking. For sites that drive revenue from advertising, an incorrect ranking can impact their direct ability to generate revenue. Alexa changed their ranking model back in April and since then everything has gone downhill for most sites I track. Currently CN has a 1-week average rank of 194,000 while my other site HTMLCenter has a rank of 78,000. There's only one issue, CN has 6-10x more traffic on average than HTMLCenter does. Here are some additional thoughts in my Alexa video:Daniel Scocco compared 15 Web sites using Alexa, Compete and Google Trends. It's interesting to see just how off Alexa is overall. Andy Beard believes that Alexa is no longer counting social media traffic and that's why we have seen even more ranking drops for sites that rely on social media traffic. I would tend to agree with Andy but CN has very little social media traffic - we had one digg frontpage in the last 60 days. If Alexa is removing social media traffic (they haven't said anything yet about this latest change), that's an excellent step forward. I've said before that just because a site has more raw pageviews than another, doesn't mean it's worth anything more - especially if they are gaming the social media sites. But I am not convinced Alexa has made this change. I've tried sending emails to Alexa, but I have never received a reply. Which is so unlike Amazon considering how responsive and fast they are to customer service emails. It's almost like Bezos ignores Alexa for some unknown reason. Perhaps it's finally time to turn off Alexa.More CN Coverage:-- Docstoc-- Scribd-- Twitter
With so many new readers here at CN (thank you!), I thought it would be interesting to share some of our most popular and funny content of all time. Enjoy!Feed For a Buck Proposal - a look at a new option for RSS feedsTwitter Song - Please come back Twitter...NYC Free Wifi - where to find free WiFi in ManhattanWordpress Desktop Blogging - How to blog from your desktop if you use WordpressThe Web 2.0 Burger: 50+ Menu Suggestions - Which burger are you? The Facebook? The Scoble? The Google?My Life Without Google - What happens when James attempts to completely remove Google from his online lifeThe Getting Things Done Primer - Get it done!3-part Social Lending series w/Prosper, Zopa - What's social lending all about?Web 2.0 weight loss optionsTrue cost of the iPhoneMore CN Coverage:-- Docstoc-- Scribd-- Twitter
Video search provider blinkx has publicly announced its proposal to acquire online advertising company Miva today. Miva closed yesterday on the Nasdaq at $0.78/share, down from it's 52-week high of $5.76. blinkx is offering $1.20/share in cash.blinkx has worked a variety of distribution deals this year -- all to help increase the market share for their video search. Miva is best known for their in-content ads. These are the ads that usually have double-underlines and when you mouse over them a small ad pops up over the word(s). PaidContent has more financial analysis on the potential acquisition.Here's the full text of the letter from blinkx to Miva's management team:Dear Ladies and Gentlemen,Re: blinkx and MIVA CombinationI am writing on behalf of the board of directors of blinkx Plc to make a proposal for the business combination of blinkx and MIVA. Under our proposal, blinkx would acquire all of the outstanding shares of MIVA common stock for $1.20 in cash per share. Our proposal is not subject to any financing condition. The transaction would be funded from existing cash resources of the two companies.Proposal. Our proposal represents a 54.0% premium above the closing price of MIVA common stock of $0.78 on August 7, 2008, and a 36% premium over the average closing price for the one month prior to August 7, 2008.By whatever financial measure one might use, we believe this proposal represents a compelling value realization opportunity for your shareholders and the quickest and most secure way to see such value, particularly given the several challenges MIVA faces in the near term, including: risk and cost associated with the new technology platform, a deteriorating cash position, continued deterioration of the Media EU business and continued decline in revenue and profitability.We believe that MIVA's shareholders would not be well-served by any delay in negotiating or completing the merger process, and that time and/or another round of restructuring plans will not significantly increase MIVA's valuation.Background. Having worked together for a number of years you will be aware that blinkx is the world's largest and most advanced video search engine. Founded in 2004 by Suranga Chandratillake, the company completed a successful IPO on the London Stock Exchange (AIM) in May 2007 and currently has a market capitalization of approximately $160 million, with headquarters in San Francisco, CA and the UK. With an index of over 26 million hours of searchable video and more than 350 media partnerships, including national broadcasters, commercial media giants, and private video libraries, blinkx has cemented its position as the premier destination for online TV. blinkx pioneered video search on the Internet, enhanced by $150 million in R&D over 12 years, and is now protected by 111 patents.Rationale. blinkx believes that a combination of the two companies would be mutually beneficial to both companies' shareholders, employees, and customers. blinkx and MIVA have complementary businesses that could benefit greatly from blinkx's technology and MIVA's distribution network.blinkx has worked with MIVA as a customer and partner for a number of years and has a great deal of respect for MIVA's success in building a global keyword advertising network and growing the MIVA Direct consumer offering. We believe, however, that with the Internet's continued progression towards rich media and newer forms of advertising, more advanced technology will play a fundamental role in achieving success.blinkx already has in place a proven and growing video-driven revenue engine, and enjoys an unrivalled technology portfolio which is applicable across many aspects of the online market. A combination of the two companies - fusing MIVA's advertising network with blinkx's ability to leverage its technology portfolio into the online market - presents an exciting and compelling opportunity.Specifically, blinkx's advanced and scalable matching technology will enable immediate platform improvements for MIVA. As a result large portions of relevant search traffic from MIVA's search ad network will be monetizeable at higher rates through blinkx's technology. Furthermore blinkx's technology holds the potential to build on MIVA's existing toolbar network, adding the latest functionality and an entirely new revenue stream. Finally, MIVA's consumer sites and portals, that already attract large audiences, will immediately benefit from blinkx's advanced video technology and AdHoc advertising platform.Process and Employees. We would value the opportunity to further discuss with you how to optimize the integration of our respective businesses to create a leading global technology company. We believe that the management and employees of MIVA are critical to realizing a successful transition and foresee an important and central role for MIVA employees in the combined company.Any acquisition of MIVA would be subject to the opportunity to conduct a limited confirmatory due diligence investigation, the negotiation of a definitive merger agreement containing customary terms and conditions, including customary conditions to closing; no material adverse change to MIVA's business; appropriate shareholder approvals; and any regulatory requirements. Given our participation in the industry and MIVA's public status, we envisage an efficient due diligence process appropriate to a public company. We are prepared to deliver a draft merger agreement to you and begin discussions immediately.Due to the importance of these discussions and the value represented by our proposal, we expect the MIVA Board to engage in a full review of our proposal and discussion of its contents with MIVA's shareholders. We are prepared to meet at a time and location of your convenience to complete due diligence and commence definite agreement negotiations.We believe this proposal represents a unique opportunity for MIVA's shareholders to realize value, and the combined company will be well positioned for future growth. We hope that you and your Board share our enthusiasm, and we look forward to a prompt and favourable reply.Yours sincerely,Suranga ChandratillakeCEO and FounderThis communication does not constitute, or form any part of, any offer for, or any solicitation of any offer for, securities or the solicitation of any vote for approval in any jurisdiction.More CN Coverage:-- Docstoc-- Scribd-- Twitter
Below are some of the latest jobs posted on the CenterNetworks Job Board. Subscribe to the CN Jobs feed and get all of the latest Web industry jobs delivered directly to you.Featured Jobs:Community Liaison - Magnify.netAccount Executive Web 2.0 Startup - Magnify.netMore Fresh Jobs:Manager, Content Distribution - Showtime NetworksAnalyst, Stategic Development - DisneyWeb Data Architect - UpCompanyBusiness Development Coordinator - Lifetime NetworksEmployers - Join other top companies on the CN Job Board. Post your jobs now - $79 for 60 days
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Networked Insights has announced a partnership with NetShops to create an outdoor-focused community, “The Backyard”. The goal of the partnership and the new social community is to create social intelligence about how users are engaging with the community. Networked Insights will also map the data from The Backyard with third-party social networking sites including MySpace to create a clearer picture of what people are talking about both inside and outside the social community.The real benefit to using the services Networked Insights provides is to offer site visitors better e-commerce choices based on the collected data. Dan Neely, founder and CEO of Networked Insights said, “A community and rich customer intelligence is not just a nice-to-have, but when leveraged correctly, can be a real revenue driver. That’s Social Commerce.”I've used Experian in the past to map customer data and learn more about the customers that purchased our products. It's just amazing the data that can be mined and added to a current user database to create better relationships which can ultimately lead to more sales and happier customers.
Recently launched Tatango provides a one-to-many SMS text messaging service. Tatango reminds me of another startup, Chatterous. With the growing popularity of Twitter and its inability to target groups, services like Tatango and Chatterous could become acquisition targets. Tatango is perfect for getting help from your friends when you are out and about. It could also work well for work teams to make sure everyone is up-to-date on project and meeting status.Here's how it works. You setup your friends mobile phone numbers in Tatango, Then you create a message to send. Tatango then sends out the message via SMS to all members of your group.Assuming they can handle the volume, Tatango could offer their service to companies wanting to provide SMS text alerts on product news and advertising. This method could be more effective than email marketing.If you'd like an invite, we were able to grab some - just register here. Below is an overview of Tatango from founder Derek Johnson.
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